Does Twitter do a business good? The Sweet Week


Business name: check. Business email: check. Business website: check. Business Twitter account? Um, eh, well...

Social networking can be overwhelming. Between Facebook, LinkedIn and Twitter, this new form of networking and marketing can be confusing and time consuming, but I'm telling you: it's worth the effort.

Each Tuesday, I'm going to share with you a sampling of some New Jersey companies, organizations and entrepreneurs who have embraced Twitter and made the social networking site work well for them. And you'll hear from different "Tweeps" to learn how Twitter works for them. While you're browsing the list below, take a look at the quality of their Tweets and frequency of @ replies. It's not just about making announcements and sharing links. It's also about customer service and keeping a constant dialog and communication with your "followers."

Today I'm heading up to Mara's Bakery & Cafe in Denville to help with the Backpacks 4 Kids pickup with The United Way of Morris County. This was a joint effort that came about because of Twitter. I posted a flyer about Backpacks 4 Kids in Mercer County and Nikola, of Mara's, @ replied me asking how they could be involved. And the rest is history. I'm so excited to finally meet Ian (the owner) and Nikola in person and only hope that Twitter opens more doors between people, businesses and organizations.

Here are some more tasty Tweeps around the state:
CakeBossBuddy: Buddy Valastro, TLC's Cake Boss in Hoboken
Sweet Avenue Bake Shop: Boutique Vegan Cupcakery in Rutherford- Also offering Gluten-Free & Soy-Free!
Pink Cake Box: Custom wedding cakes, cupcakes and cookies in Denville
The Sweet Life Bakery: Locally focused, artisan bakery in Vineland
CranfordBread: Breadsmith of Cranford, whole grain artisan bread, bakery, sweets - Westfield Garwood Roselle Kenilworth, Springfield, Millburn
RedCarpetCakes: Custom Cakes and Cupcakes from Mt. Holly
TribecaOvenHR: Artisan breads in Carlstadt
SweetTweet343: Sweet of Hoboken-cupcakes, cakes and assorted desserts
MiamiRice: Miami Rice Pudding in Denville-A unique gluten free dessert franchise low fat flavored rice puddings, ice cream and frozen yogurt.




View this "Twitter How-To" video by Elizabeth Norton,
founder of Cape May Moms and Party Planning Professor
(@Elizabeth_N)



Did you miss the previous lists? Check them out and let me know if you have any recommendations. Don't hate if you didn't make my list. Just let me know why Twitter has helped you and I'll add you next time!

Are you following me? Am I following you?













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